01403 588639 | info@seofon.co.uk
Marketing effectively is about combining an effective strategy with impactful creativity. We share our experience to help you devise a marketing plan that will raise your profile and your profits.
By Pip Evan-Cook Traffic wardens get a bad rap. Even a VERY kindly traffic warden, who is excellent at their job, does charity work on weekend, and is kind to animals may be treated like Darth Vader’s slightly-less evil twin on a daily basis. Marketeers, on the other hand, get a ‘good rap’. What do…
The first half of the year is a popular time for new businesses to start. According to research from Startup Britain, in 2016 80 new companies registered with Companies House each hour in the first half of the year. By November 2016 just under 600,000 new businesses had been registered. On the face of it…
Blog writing can be a bit of a marmite affair – you either love it or hate it. You probably have days full of ideas and then writers block when it comes to putting pen to paper (or fingers to keyboard). If like me you have your best ideas when you are driving and forget…
Networking is a vital part of most small businesses’ marketing activities. It is their chance to see their products and services directly and make contacts who may have referrals for them. They may also have referrals for these contacts, or find the supplier they are looking for. But what are the choices and which group…
Are you busy running around, delivering your product or service, but feel that your business is standing still? It’s easy when you are busy to get on with the day job, check the bank account is looking ok, and to keep going. When work goes quiet is probably the most common time for you to…
How is your marketing going? Networking, social media, website, blogging, emails all ticking along? Are you getting results, or do you think you are missing a trick, but can’t identify the new angle? Do you have a new product but aren’t sure about the best way, or place, to market it? If this is the…
At first networking can be full of fears and doubts: What will it be like? Will I get on with anyone? How do I get my message over quickly & succinctly? What is my message? But for some the biggest issue is ‘what do I wear?’ Do I go business smart, smart casual or just…
We all like the idea of doing it ourselves to save a little and the satisfaction of having produced something with our own hands. The important thing with DIY is knowing your limits. I am sure we have all tried to do something that, on paper, or in the nicely clean instruction manual, looks fairly…
Business is good and at the end of a very busy week I was looking forward to attending an awards ceremony with my family, two of whom were being recognised for their voluntary work. This event was formal but relaxed and business was the last thing on my mind as I walked in and met…